Everyone knows them, the good feelings and values you grew up with. This is exactly what we have used to recharge the FRANKEN BRUNNEN brand. With the claim "This is what we grew up with", we show the good and proven things that are just as good today as they were in the past. Just like Franken Brunnen. The campaign won the German Brand Award in the FMCG category in 2019 and 2020.